Want to know how to write for social med...

Want to write great web copy? Want your content to be shared, liked and retweeted? I’m running an event as part of Social Media Week London with my colleague Sue Keogh from Sookio. We’ve worked together at Yahoo!, Aol and the DCSF and between us we’ve worked for the BBC, ITV and Bauer Media (formerly Emap). We’ll be running a workshop aimed at  brand managers, journalists and bloggers with practical advice on: writing enticing blog titles crafting headlines that people will want to share getting your tweets retweeted social media dos and...

Not sure if you need a copywriter?...

Crocstar is introducing some copy packages, designed to make your life easier. Consider that badly-spelled communication risks your reputation and could damage your brand. The packages below have been put together after working with graphic and web designers over several years and identifying the common elements that need a professional writer. We’ll look over newsletters, write your Google ads, talk you through social media and more: Newsletter package Get your newsletters proofread by a professional Same-day service Just £25/letter and re-writes from £20*/letter...

Why pictures work online – my gues...

I wrote the post below for the Chris Seddon Photography website. He’s a photographer with a specialist interest in music and especially taking pictures of bands at their gigs. They’re fantastic – and he also blogs about the techniques he tries with his camera. We love pictures. Photos. Images. They capture expressions lost in movement and help fix memories and feelings forever. If you’re a website owner, you’ll already know that your users love pictures. Using images on your website can do a number of jobs: • Show your products • Help make a...

What is Crocstar Media?...

Crocstar Media is a company providing content for websites. It’s headed up by Christine Cawthorne who has worked for the BBC, Yahoo!, AOL, Bauer Media Group and produced content for lots of business websites. Christine can work for you as part of your team when you need content producing for a website. She can meet the client directly or work to a brief supplied by you. If there’s work for more than one person, Christine has a network of reliable copywriters she can call on. Copy takes time to get right and sometimes it’s hard to know where to start....