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	<title>Crocstar Media &#187; style guide</title>
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		<title>New clients, new opportunities</title>
		<link>http://www.crocstar.com/2009/11/new-clients-new-opportunities/#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.crocstar.com/2009/11/new-clients-new-opportunities/#comments</comments>
		<pubDate>Sun, 01 Nov 2009 10:40:10 +0000</pubDate>
		<dc:creator>Christine</dc:creator>
				<category><![CDATA[Blog: words and web]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Bauer]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[CV]]></category>
		<category><![CDATA[Past work]]></category>
		<category><![CDATA[proofreading]]></category>
		<category><![CDATA[style guide]]></category>
		<category><![CDATA[Yahoo]]></category>

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		<description><![CDATA[I&#8217;ve just started working for a new client, Jupiter, based in Nottingham. In their words: &#8220;Jupiter is a creative communications agency specialising in retail and consumer brands&#8221;. Jupiter&#8217;s clients include Capital One, Wilkinson and Argos. I&#8217;ve been proofreading, copywriting and getting lost trying to find people in their huge building. It&#8217;s great fun and I&#8217;m [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve just started working for a new client, <a href="http://www.jupitercreative.co.uk/">Jupiter</a>, based in Nottingham. In their words: &#8220;Jupiter is a creative communications agency specialising in retail and consumer brands&#8221;. Jupiter&#8217;s clients include Capital One, Wilkinson and Argos. </p>
<p>I&#8217;ve been proofreading, copywriting and getting lost trying to find people in their huge building. It&#8217;s great fun and I&#8217;m expanding my experience all the time. The main thing I&#8217;ve noticed is that the style guide is king. </p>
<p>With this is mind I&#8217;ve tracked down a guide on how to <a href=http://konigi.com/wiki/editorial-style-guides">create your own style guide</a>. Any good web copywriter will create a bespoke one for your site when they send you the words for your site. Even a basic list to keep you consistent is a good place to start.</p>
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