About Christine Cawthorne

I write words for websites. I can target my copy for any audience and have proven experience with Yahoo!, the BBC and Bauer Media on the Workmoose recruitment websites. I am a trained journalist with excellent technical knowledge of SEO techniques and can use any CMS or image manipulation software.

Skills

  • Writing for web, SEO, sub-editing, proofreading, researching, interviewing
  • Project management for website builds
  • Proficient on multiple content management systems, Dreamweaver, HTML, FTP
  • Photoshop, editing (and encoding) audio and video
  • Teaching experience at Sheffield University Department of Journalism

Experience

Director, Crocstar Media Ltd Feb 2008 – to date

  • Copywriting for websites, inc. newsletters, emails, blogs and tweets
  • Website design, build and content
  • Podcast scripting, voicing and production
  • Lead web workshops for Journalism MAs and BAs at Sheffield University
  • Client list includes: AOL, Yahoo!, BBC, Bauer Media, the DCSF.

Homepage editor at Yahoo! Inc Nov 2006 – Apr 2008

  • Freelance homepage editor for BT Yahoo! and Yahoo.co.uk
  • Used editorial judgment to select news stories and appropriate pictures
  • Built packages using related content, offering users a more satisfying experience
  • Constantly reviewed stats in order to create more popular packages.

New Media Producer at BBC Oct 2006 – Feb 2008

  • Provided editorial support for journalists on the 44+ BBC Local websites across the UK to ensure consistently high quality content was delivered
  • Provided technical support including proprietary CMS, Dreamweaver, FTP, encoding and uploading A/V, audio streaming and on demand
  • Homepage editor for bbc.co.uk/england
  • Produced creative treatments for the sites including for pan-BBC projects e.g. Springwatch, Walk Through Time, Coast.

Broadcast Journalist at BBC Where I Live Oct 2004 – Oct 2006

  • Worked on sites for South Yorkshire, Leicester, Birmingham and Black Country
  • Researched and developed features for news, sport and entertainment
  • Liaised with radio/TV producers to include a/v from local programming
  • Interviewer for various radio shows e.g. The Loyd Williams Show on BBC WM
  • Pitched new section for Leicester – ‘Asian Life’ and created all content
  • Built ‘Listen Again’ libraries of radio programmes.

Assistant content producer, BT Yahoo! 2004
Managing Editor University of Sheffield’s student newspaper 2003 – 2004

Education

BA (Hons) Journalism Studies, University of Sheffield, 2000 -2003
‘A’ Levels in French, English Literature, Geography, General Studies

Also: See Christine’s work history on her LinkedIn page.